These days’ small and big vendors are on a par when it comes to marketing opportunities, business visibility and improved sales. While the larger company probably has larger overheads and in turn needs more sales to succeed, the success rates can be the same if they take advantage of the tools and possibilities available to them.
Every business needs a website and online exposure in order to survive in the current market. Customers don’t head to shops and stores anymore, they use their home computers, laptops, tablets and even smartphones to find the most affordable price and purchase the item or service online and have it delivered to their door.
If you have a shop, you still need a website in order to be competitive in your sector and have a chance at success.
One of the possibilities for any size business is the opportunity to sell globally. This has opened up so many possibilities, increasing the size of your target audience and in turn, improving your sales turnover.
Whether you are a large business that sells through your own website or you are a smaller vendor that sells through an online auction site, you can sell to anywhere in the world in order to achieve success.
Take Advantage of Online Marketing Tools
When it comes to online marketing, the doors open and you have so many possibilities to take advantage of.
There are the free tools which you can use to your advantage, such as blogs, video … Read More
There is no doubt that the transportation and logistics industry is experiencing a significant transition as new technological results fall into daily usage, guided by market trends. At no time in recent history has there been such a wide degree of political, economic, cultural, technical, ecological and legal transition impacting this sector of the economy.
We would like to share with you 5 Logistics Trends Transforming the Global Logistics Market in 2019
1- Adoption of Data Analytics and Big Data Logistics
The use of Big Data and Data Analytics in the logistics industry permits a wide range of stakeholders to engage in the business to make informed purchase decisions. Companies are now using big data to predict busy times, potential future supply shortages and other visions into strategic decisions that boost their market position and offer important competitive benefits over other counterparts. More than 90% of shippers and third-party logistics companies expect that data-driven decision-making is extremely crucial to supply chain operations, as big data enhances quality and performance by delivering active supply and demand prediction, inventory management, route planning and productive labor-management, in turn boosting the development of global third-party logistics
2- Logistics Automation and IoT
Automation has achieved traction in the logistic industry, together with the rapid implementation of the Internet of Things (IoT). Retail 4.0 is one of the main logistics developments that changed the global supply chain sector. The implementation of IoT in the logistics industry overcomes challenges, including shipment delays, driver mistakes, inadequate freight tracking, … Read More